Submitting your shows & participation fees
Once you have confirmed your show(s) you'll need to get them submitted via 'Eventotron'. It's at this point that you'll be required to pay the participation fees. For more information on fees see below.
Each year we ask acts and promoters for feedback on how they found things and we try and respond to as much as possible. After the 2020 festival, and during the pandemic, we asked for feedback on the fee structure and so there have been some changes which we hope reflect what people have told us. If you have any comments on the fees, do let us know so we can take these suggestions and comments into account for 2021 and beyond.
Participation Fees 2021 (incl. VAT)
£20 (incl VAT) fee upfront, to be paid on Eventotron when registering the show.
Paid tickets event:
No fee upfront, 5% ticket income via Leicester Comedy Festival Box Office to be taken from settlement after the Festival.
Venues under 400 cap:
£50 (incl VAT) fee upfront, to be paid on Eventotron when registering the show.
Venues over 400 cap:
Get in touch with the festival team
If your event is both live and online (e.g. the live streaming of a show with social distancing rules), it counts as two distinct events, with two participation fees. You will only have to submit the show once on Eventotron in two venues (a physical and a virtual one) and customers will be able to purchase tickets for either the live performance or the online streaming.
All fees will be put aside in a reserve account. If all live events are cancelled because of COVID19, you will be able to request a full refund. However, if you do not have to request a full refund, we will be able to use any unclaimed funds to reinvest in the Festival. As a not for profit charity, we need continued support to keep going, especially during these times. Any support you can give us continues to be much appreciated.
If live events can’t take place because of coronavirus, we will refund part or the total of the festival participation fee. There won’t be any cancellation fee.
If a live event is cancelled for another reason, less than 48hrs prior the event, we will charge a £27.50 (incl VAT) cancellation fee.This is partly to cover the costs of contacting your customers and letting them know a performance has been cancelled.
Why do we charge fees?
Submission fees are used to help sustain the festival and are an important source of income for Big Difference Company, the registered charity which produces the festival. All acts who participate in the festival, and pay the fees, benefit from a range of different support and services from the festival office. These include:
An ONLINE brochure entry
Whether you’re selling out arena tours or this is your first festival gig, you will receive the same space in the online brochure as all the other comedians at the festival. A brochure entry tells audiences who you are, what you show is about, where & when they can see it and how much it will cost them. You write your own copy and submit it when you register your show(s) with the festival.
You also get an entry on the main festival website. Again, everyone gets the same space and from this page audiences can link to buy tickets from the festival ticket office. For 2021 we won’t be producing a printed brochure, but we will support you in marketing your shows so please get in touch if you want to know more about this.
We usually print around 80,000 copies of our official brochure each year. We work with a dedicated distribution team to get these out across the city and county to bars, cafes, venues, hotels, restaurants, taxi ranks, hairdressers, libraries, dentists and anywhere else we can think of! You can also benefit from having some of your print distributed by our street teams; you need to do your “core” distribution yourself (speak to your promoter/venue as they should be able to help with this) but we can often help with distribution during the festival.
For 2021, we have made the decision to not produce a printed brochure. Instead, in addition to the online brochure, we are planning to post 10000 Festival booklets to our customers and partners, and distribute them in Festival venues.
Marketing Guide & Press contact list
We publish a marketing guide each year that offers advice and guidance on making the most out of your show. It gives tips on how to promote your show locally, who to and when to start doing it. It also includes information on how to access a press contact list to send your PR to.
Once the submission deadline has passed we’ll share this with all of the comedians taking part.
Festival Box Office
It is a condition of being part of the festival that all acts submit a minimum of 30% of tickets to the festival ticket office. Many acts choose to submit more. Every year, we find more customers buying tickets via our Festival Box Office. There is no additional charge for this; you get access to details of your own sales and we send you the settlement after the festival once we’ve done all the reconciliation (6-8 weeks post festival).
The festival logo can be a really useful way to show you are part of “one of the top 5 comedy festivals in the world” (the guardian), and we ask all acts/promoters to use the logo on all their promotional material. The access to the logo and its guideline is included in the Marketing Guide.
Each year we organise an awards ceremony where we announce the winners in categories such as “best show”, “best new show” and many more. Details about this will be available soon but we hope the awards are a useful way to help recognise new and emerging acts and promoters/venues
We are here to support you! There are never any guarantees that acts will sell out their shows at Leicester Comedy Festival, nor guarantees that you will make money by taking part in the festival. However, the team are here to support all our acts and promoters so please talk to us. We can help with accommodation requirements and sometimes travel to Leicester.
Local & National media
Our PR team work with local and national media, which gets the Festival a significant coverage. It’s especially important that we have up to date contact details so we can pass this on to our PR team.
Social media & E-Newsletters
We have a growing number of social media platforms and try and keep up to date with new platforms as they emerge. Our social media team manages all this and you should certainly ensure you take part on key platforms such as Twitter and Facebook. More details will be in the marketing guide but join in online to make the most of your festival experience. (We know that some acts increase their twitter followers by a considerable % when they take part in the festival so join in, tag @LeicsComedyFest and use #votecomedy).
As we are planning more online content for 2021, one of our main focus will be to develop more support and marketing via social media than previous years.
We also send regular e-newsletter to more than 5000 subscribers, promoting the different aspects of the festival.
A festival donation
If you are able to make an additional donation to the charity that produces the festival we’d really appreciate it! We know many acts want to support the festivals long term future, however, we also know that some acts aren’t able to do this so we’ve decided not to increase the basic fees and to update the structure to be as fair as we can for acts.
Like most festivals we are having to explore new ways to generating income. If every act donated £5, we would immediately raise £5,000. The best bit about doing this is that we can also claim gift aid on these donations so the government would pay us 25% on all donations which would increase this amount to £6,250
As a charity we are non-profit making and want to work with you to ensure we can continue to deliver the festival, support new/emerging acts and celebrate British comedy. Thank you for supporting what we do.
You’ll be able to donate when you submit your show(s).